Campaign Analytics

Smarter creative insights start here

Track and evaluate your multi-channel digital campaigns with centralized, cross-channel reporting.

Cape.io's Campaign Analytics gives performance marketers, media planners, and creative leads a unified view of campaign performance, creative effectiveness, and digital asset usage, alongside the creative your team built.

New

Campaign Analytics is now live in Cape.io

Close the loop between creative production and multi-platform campaign performance.

Go from ad production to performance insights without leaving your workspace. Campaign Analytics brings multi-platform reporting and AI-powered creative analysis into Cape.io today, with Creative Optimization and Fully Agentic Optimization rolling out in closed beta.

New

Campaign Analytics is now live in Cape.io

Close the loop between creative production and multi-platform campaign performance.

Go from ad production to performance insights without leaving your workspace. Campaign Analytics brings multi-platform reporting and AI-powered creative analysis into Cape.io today, with Creative Optimization and Fully Agentic Optimization rolling out in closed beta.

Your centralized campaign center

Cross-channel performance at a glance

Monitor the performance metrics most relevant to your campaigns across your connected advertising platforms in one dashboard.

Automated, spreadsheet-free data collection

Cape.io pulls consolidated metrics directly from your connected ad networks, refreshed every morning, so you're not reconciling spreadsheets by hand.

Creative traceability across channels

Run side-by-side performance comparisons across display, social, video, DOOH, and email. Campaigns built in Cape.io map performance back to the exact assets and formats your team produced, so traceability is native rather than reconstructed after the fact.

Your centralized campaign center

Cross-channel performance at a glance

Monitor the performance metrics most relevant to your campaigns across your connected advertising platforms in one dashboard.

Automated, spreadsheet-free data collection

Cape.io pulls consolidated metrics directly from your connected ad networks, refreshed every morning, so you're not reconciling spreadsheets by hand.

Creative traceability across channels

Run side-by-side performance comparisons across display, social, video, DOOH, and email. Campaigns built in Cape.io map performance back to the exact assets and formats your team produced, so traceability is native rather than reconstructed after the fact.

Turn multi-channel data into decisions

Customizable dashboards for every persona

Build dashboards that match how you work, whether you're a creative lead tracking assets, a media planner, or a brand manager.

Export-ready stakeholder reports

Share consolidated reports and performance breakdowns with internal stakeholders or leadership, without manual formatting.

Advanced AI-powered creative analysis

Cape.io's AI analyzes the creative assets managed in Cape.io - branding, imagery, messaging, calls to action, color, and composition - and surfaces patterns in how they perform, giving you a foundation to make faster, better-informed creative decisions.

Turn multi-channel data into decisions

Customizable dashboards for every persona

Build dashboards that match how you work, whether you're a creative lead tracking assets, a media planner, or a brand manager.

Export-ready stakeholder reports

Share consolidated reports and performance breakdowns with internal stakeholders or leadership, without manual formatting.

Advanced AI-powered creative analysis

Cape.io's AI analyzes the creative assets managed in Cape.io - branding, imagery, messaging, calls to action, color, and composition - and surfaces patterns in how they perform, giving you a foundation to make faster, better-informed creative decisions.

Operational visibility

Asset usage tracking

See where, when, and how often each creative asset is deployed across your active campaigns, so you can plan production investment and reduce redundant creative.

Resource and media spend visibility

See campaign performance alongside production costs to evaluate which formats are earning their spend.

Approval-to-performance traceability

Track your creative from initial approval through to campaign results, connecting creative decisions to business outcomes.

Operational visibility

Asset usage tracking

See where, when, and how often each creative asset is deployed across your active campaigns, so you can plan production investment and reduce redundant creative.

Resource and media spend visibility

See campaign performance alongside production costs to evaluate which formats are earning their spend.

Approval-to-performance traceability

Track your creative from initial approval through to campaign results, connecting creative decisions to business outcomes.

FAQs

Can Cape.io automatically optimize or pause low-performing ads?
Does this feature replace our existing data analytics stack?
Which advertising platforms does Cape.io collect data from?
How does Cape.io's Campaign Analytics differ from standard reporting tools?

Platform

Cross-channel campaign automation

Discover Cape.io’s solutions to streamline, automate, and scale your cross‑channel campaigns with ease.

Cross-channel campaign automation

Discover Cape.io’s solutions to streamline, automate, and scale your cross‑channel campaigns with ease.

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The collapse of targeting data forced the real performance lever to the surface: creative quality.

Glowing fairy lights on cream with the headline Don't leave Christmas compliance until Christmas Eve

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Christmas advertising around the world: 7 compliance rules you need to know

Christmas may be a global commercial moment, but there is no such thing as a one-size-fits-all Christmas campaign.

Creative automation platform interface generating speaker ad variants in story, landscape and billboard formats

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Empty calendar grid with a gradient header and one highlighted date, for the Black Friday planning article

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Digital out-of-home screen showing a pink NEW HOT ad, illustrating programmatic DOOH creative

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DOOH offers brands huge creative potential, from hyper-local messaging to dynamic campaigns triggered by weather, time, and location. But bringing that potential to life means producing an enormous number of creative variations across a fragmented landscape of screen sizes and formats.

Campaign Analytics dashboard in Cape.io showing impressions, clicks, click rate and cost per click

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Closing the loop: Introducing Campaign Analytics in Cape.io

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Illustrated maze with coloured shapes trapped inside, representing the advertising compliance maze

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Gradient sun illustration next to the headline Sun, sea, and substantiation, on summer ad claims

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EU stars on a peach gradient beside the headline What the EU AI Act means for your AI-generated ads

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